Solvang & the Santa Ynez Valley Group Tour Services

Solvang welcomes group tour planners, motor coach operators and travel agents!

Solvang, founded by Danish immigrants in 1911, is located in the heart of the Santa Barbara Wine Country. Popular group tour activities include museums, historic walking tours, a lavender farm, vineyards and wineries, living history farmstead, art galleries, live music, scenic drives, golf and more. Solvang has over 700 hotel/motel rooms, with another 1000+ rooms within the surrounding Santa Ynez Valley, over 35 restaurants and five authentic Danish bakeries and over 150 shops.

There is so much to see and do here in Solvang, the Danish Capital of America. We provide information, referrals, assistance in creating itineraries, and promotional materials free of charge.

Solvang provides FREE parking for cars, day-parking for RVs and a specially designated FREE bus parking area in the center of the village—within easy walking distance of all major attractions, shopping, dining and activities.

Step-on Guides

For a nominal fee, a step-on guide will provide a guided tour or lecture about the area. Please let us know how best to welcome you!

Planning & Site Selection

By request, Bureau staff will assist you with RFP (Requests for Proposals) and will obtain availability and rate information from our local hotels, restaurants, meeting venues, sites and service providers.

Solvang Tour Group Enhancement Program

Familiarization Tours

The Bureau is pleased to offer information on Familiarization Tours (FAMs) available throughout the year for travel planners. Please contact us if you are interested in visiting the Solvang and the Santa Ynez Valley.

Customized Tour Itineraries

Bureau staff will be happy to provide ideas and contacts for customized events and theme parties. We will also make suggestions for unusual venues, tours, activities and entertainment ideas featuring our local attractions. Samples of our unique tours include a visit to an authentic Danish bakery or chocolate shop; a behind-the-scenes glimpse at Solvang Festival Theater’s PCPA Theaterfest, a visit to a horse ranch, ostrich farm or lavender farm or even a cook’s tour through our weekly Wednesday Farmer’s Market followed by a cooking demonstration.

Promotional Materials

Digital photos via email or CD; 30-second promotional video; a DVD on how to make aebleskiver (Danish pancake balls); plus free copies of our annual full-color Visitors Guide and Walking Map are available through the Bureau. A representative from your group may request them free of charge. Velkommen til Solvang!

Meeting Facilities

Testimonials:

Solvang - a great place to take a church group!
In 2017 I brought 50 members of my church for a fascinating 5-day experience in this quaint little Danish community. There are two historic churches that offer wonderful tours: Bethania Lutheran Church and Old Mission Santa Ines.  The city and the area in general are rich with places to see and things to do. The great thing about all the Solvang hotels is that everything is in walking distance. The trip was so successful that I had to organize a second trip for those in the church who heard about it.
Rev. Vern Ermeling
Litchfield Park, AZ